Privacy Policy

Introduction

This privacy policy explains how Infatot.com (“we”, “our”, or “us”) collects, uses, and protects your personal information. We are committed to ensuring that your privacy is protected.

What Information We Collect

We may collect the following information:

  • Your name
  • Your contact information, including email address
  • Your demographic information, such as postcode, preferences, and interests
  • Other information relevant to customer surveys, offers, or service improvements

Legal Basis for Processing

We process your personal information based on:

  • Your consent
  • The necessity to fulfill a contract with you (such as fulfilling an order)
  • Our legitimate interests (such as improving our services and marketing with your consent)
  • Legal obligations (such as compliance with tax and accounting requirements)

What We Do With the Information

We collect your information to:

  • Fulfil your orders and manage your account
  • Improve our products and services
  • Send promotional emails about new products, special offers, or other information we think you may find interesting (with your consent)
  • Contact you for market research purposes
  • Personalize your experience on our website

Security

We are committed to ensuring that your information is secure. We implement suitable physical, electronic, and managerial procedures to safeguard and secure the information we collect online.

How We Use Cookies

We use cookies to improve your experience, including:

  • Traffic analysis
  • Personalizing content and advertisements
  • Remembering your preferences
  • Enabling essential website functions

You can control cookies through your browser settings. For more details, please review our full Cookie Policy.

Links to Other Websites

Our website may contain links to third-party websites. Once you leave our Site, we are not responsible for the protection of any information you provide to third parties. Please review their privacy policies separately.

Controlling Your Personal Information

You can:

  • Opt-out of marketing communications at any time by clicking “Unsubscribe” at the bottom of any marketing email or by contacting us directly.
  • Restrict the collection or use of your personal information.
  • Request a copy of your personal information that we hold.
  • Request correction or deletion of your personal information.

To exercise any of these rights, please contact us at the email address below.

Your GDPR Rights

Under the General Data Protection Regulation (GDPR), you have the right to:

  • Access the personal data we hold about you
  • Correct inaccuracies in your personal data
  • Have your personal data erased (“right to be forgotten”)
  • Restrict or object to our processing of your personal data
  • Request data portability

Third-Party Services

We may share your information with trusted third-party providers, including:

  • Stripe (payment processing, including Klarna and major card networks)
  • Amazon Logistics (delivery services)
  • Email marketing and CRM providers

We ensure all third parties comply with GDPR and only process data under our instructions.

Children’s Privacy

This website and its services are intended for use by adults. We do not knowingly collect personal information from individuals under the age of 16 without parental consent.

User-Generated Content (Photos and Testimonials)

From time to time, customers may send us photos, testimonials, or other content featuring themselves or their children using Infatot products, whether through email, social media platforms (such as Instagram), or other means.

By voluntarily submitting content to Infatot.com, you grant us a non-exclusive, royalty-free, perpetual, worldwide license to use, reproduce, edit, and publicly display that content on our website, social media channels, marketing materials, and promotional content.

By submitting content, you confirm that:

  • You are the parent or legal guardian of any children featured and consent to their likeness being used.
  • You have the necessary rights and permissions to grant us this license.
  • You waive any right to inspect or approve the final materials where your content appears.

If you later wish to withdraw your consent, please contact us at hello@infatot.com. We will promptly remove the content wherever reasonably possible.

Changes to This Privacy Policy

We may update this policy from time to time. Please review this page periodically to stay informed. Your continued use of the Site constitutes your acceptance of any changes.

Contact Information

If you have any questions or concerns about this Privacy Policy, or if you would like to exercise your rights, please contact us at:

Infatot.com
Email: hello@infatot.com
Address: 10 Wester Kippielaw Park, EH22 2GE, UK

Effective date: 25 April 2025